Home
Company Profile
Services
Locations
Management Profile
Library
Contact Us
List/Database
Client List
Media Clippings
bookmark this site send to friend
 
   http://www.rdmipl.com
 

Wesley T. Wood is President of Marketing Capital Corporation, a marketing consulting and investment company providing specialized consulting services to the direct response and specialty retailing industry in five countries. MCC also provides funding for “micro-marketing” marketers by taking an equity position in a wide range of companies such as: The Lincoln Center Library of Classical Music, Classical Music Club – USA; MBT Nursery Sales, Gardening and Horticultural Products – USA; General Merchandise Marketing to Multinational English-Speaking Residents – UK; Crager Industries, Inc. High Performance Automotive Products – USA; Intervest Bank – Commercial Bank – Florida, USA.

Currently, Mr. Wood is a member of the Executive Committee to the Board of Advisors for the Center of Direct Marketing at New York University; Trustee for St. Dominick's R.C. Church; Board Member of Intervest Corporation (Real Estate), Intervest Bank (Florida commercial Bank); and Member of the Trustees Advisory Committee at Fairfield University in Connecticut.

Mr. Wood has had widespread general marketing experience in the fields of packaged goods (Ballantine Beer, la Rosa Spaghetti, Visine Eye Drops), real estate, banking, insurance, and closed-circuit sport promotions including marketing of the Boston Celtics Basketball team. He has since concentrated on Direct Response Marketing. From 1972 to 1981, he was Co-Founder and President of Candelite Music, Inc. and Candelite Collectors Society. Candelite was the largest independently-owned direct marketer of records and tapes in the United States and Canada. He was also owner and publisher of Country Music Magazine.

From 1968 to 1972, Mr. Wood served as Executive Vice President, Member of the Board of Directors and Executive Committee of Downe Communication, Inc. Downe published Ladies' Home Journal, Family Weekly, Sports Magazine and various other publications. The company also owned and operated radio stations and many direct marketing companies. During this time, Mr. Wood co-founded The Hamilton Mint which became the second largest private mint in the United States during the early seventies.

Mr. Wood is a graduate (Bachelor of Science - 1965) of New York University, School of Commerce. He and his wife, Mary Catherine, reside in Laurel Hollow, Long Island, New York. Mr. Wood has spoken at many prestigious direct marketing functions including the DMA annual conventions.
 

Dharti Desai is president and co-founder of both Marketing Capital Company India Private Limited (MCCI), and Regency Direct Marketing India Pvt. Ltd, one a direct marketing consulting company and the other an alternative media company – both located in Mumbai, India. Ms. Desai saw the potential India had to offer much before the outsourcing boom and established a pioneering position for herself and the company in direct marketing in India and significantly heightened the company's prominence within the industry since 1996. She has been the key architect in setting the overall strategic direction of the company, patiently awakening a country to the hitherto unknown direct marketing world, sourcing key clients and vendors, working with the local nuances of the country and facilitating the integration of direct marketing consulting and bank card syndication.

Ms. Desai is also President of D. D. Worldwide Marketing Corporation, located in New York City. The company provides consulting and creative copywriting services to its clients in six countries. The company also engages in investments and joint ventures in mail order projects around the world. Its area of expertise is offer development and creative services and other forms of interactive games and techniques to increase response or customer order size. Industry segments serviced are: household products, jewelry, charity, general merchandise and financial services. Ms. Desai, fluent in English, French and Hindi also provides specialized translation services through D. D. Worldwide to multi-national direct mail companies. Ms. Desai has the ability and an innate talent of producing winning creative concepts and this has made her company a great value add to her clients' marketing/creative teams in 7 countries.

Ms. Desai is member of the Direct Marketing Ideas Exchange(DMIX) in New York, the DMA International Council and the Direct Marketing Association, USA. She has been invited as a speaker at the DMA's annual conventions.

Ms. Desai is a graduate of Wilson College, Mumbai University (India), resides in New York, but divides her time between the USA and India.

 

Mehul is Director of Marketing Capital Company India Pvt. Ltd. and Regency Direct Marketing Company India Pvt. Ltd, based in Mumbai, India. He is principally responsible for overseeing the entire India division and ensuring total management, clockwork functioning and servicing of clients in 5 countries.  Since being a key player as part of the pioneering team of the company seven years ago, Mehul has been instrumental in defining the company's relationship with its clients in India and establishing a seamless bank card syndication program. Among his goals for the Group is to position the company as a world-class direct marketing organization and to provide unmatched support and service to the company's constituents, including business operations and the executive management team. A 20 year veteran of marketing, Mehul started his career as a Sales Executive at Procter & Gamble India Ltd. and rose to senior positions in companies like Modi Xerox Ltd, Real Value Appliances Ltd, and Atlaz Telecommunications Ltd. Mehul was Vice president (Sales & Marketing) with Atlaz before he came on board in 1996. Mehul's forte has been his skill to “sell a refrigerator to an Eskimo” and he uses that talent now to hone in deals, conducting training sessions with his staff & vendors. The entire Indian team of 25 very talented people has been recruited and intensively trained by Mehul over the last 8 years. Mehul has conducted various in house as well as vendor training sessions for account management, leadership through quality, and telemarketing recruitment seminars. Mehul has an in depth knowledge of the Indian marketplace and is responsible for launching “Regency Rewards”, a successful first of its kind co-op marketing program integrating targeted and one on one messages and brand building promotions for advertisers thirsty for more advertising space.

Mehul, an avid cricket fan and coach to his teenaged son, is a graduate of Mumbai University, is married and resides in Mumbai, India.

 

Sanjeev Aggarwal has seven plus years in direct marketing with extensive experience in database marketing, campaign management, creative concepts, and execution. A graduate of British Columbia Institute of Technology, Sanjeev started his career with J R Direct Response International in Canada as a List broker. His excellent managerial skills brought him immediate professional success and he joined C-W Agencies as Acquisition Manager. During his tenure working with these and other companies, he acquired global marketing expertise and was responsible for bringing dynamic marketing and creative savvy to mail order promotions in countries like the UK, Germany, France, Australia and New Zealand. Over the years, he has been responsible for over a dozen successful product and market launches in the insurance, charity, entertainment, and catalogue industries. Sanjeev's ambitious personality caught the eye of RDM, an alternative media company based in Mumbai, India. RDM's “outsourcing for talent” and appointing Sanjeev as General Manager for its Indian office has already proved to be a sound decision. Sanjeev has added several global clients to RDM's portfolio and continues to explore the Indian marketplace for domestic as well as international companies.

Sanjeev is a member of the DMA India, DMA USA and an associate member of the American Marketing Association and has been a speaker at the annual DMA as an expert on trends of direct marketing in India. Sanjeev now resides permanently in Mumbai, India
 

Rita has seven plus years in the creative field with extensive experience in designing, Photography, campaign management, creative concepts, and execution. A graduate from J J School of Arts  Mumbai, Rita completed her training in digital photography under the excellent guidance of photographer Anil Gandhi in two years. Rita started her professional career while she was still completing her graduation and was completely prepared to take on the advertising world upon her graduation. Rita's career took off with Better Communications where she had hands on experience working with some of the leading brands in the industry. Next stop was Access Advertising, where she worked as a senior visualizer for two years. There she was exposed to a variety of clientele ranging from clothing brands to builders to restaurant food chains. Rita continued with her love for photography by handling all of the company's photography assignments. With excellent efficiency & impressive speed displayed in her work, which was always crafted to perfection & good aesthetic taste, she produced some of the best campaigns & creative that have been a credit to her portfolio.

 Ever ambitious & successful, who would stop at nothing, Rita's current affiliation with Regency Group of Companies introduced her to the world of direct marketing.  She quickly moved from Visualizer to Manager in her first year. Rita, a fast learner, who had never been exposed to direct mail creatives took on the challenge headlong, studied the subtle nuances of direct response creatives and today is an asset to the company and its clients in 7 countries. Rita works directly with Dharti and is able to execute any idea or concept to perfection and does not hesitate ever and confidently announces her view point or stand on a particular element in a direct mail pack. Rita leads a very efficient team of budding creative talent and encourages entrepreneurial spirit with her team members.

 

Harish B. K., Manager, Print Production brings more than 15 years of industry experience to his current position at one of the largest prepress, digital printing and letter shopping companies in India  MOS, India. Over the course of his career, Harish has held a variety of positions in advertising, Marketing, Public Relations, new business development, technology management and business unit responsibility. Prior to MOS, Harish was in the Gulf with Reprotronics, LLC managing their Digital Printing Division and those of several other graphic arts companies.

The common thread in his diverse background is a focus on the profitable application of appropriate technology to the business of print production and combining that with the skilled manual labour available in India. As an influential technologist, he, along with CEO Mehul Desai, conducts regular in-house training sessions for his 25 technicians and keeps abreast of all industry events on the technology trends that are shaping the industry's future. Harish has majored in printing technology, is a graduate of Mumbai University and is a member of the Digital Technology Club of India.

 
     © 2004 Regency Direct Marketing (I) Pvt. Ltd.  All Rights Reserved.